MIX® Serves Up “More Than Okay” Lighting For Pepsi Ad Campaign

Pepsi’s “More than Okay” ad campaign includes two commercials starring Jay Pharoah and Joel McHale who are both asked “Is Pepsi Okay?” The one-shot ad spots take them through a carefully...

Experiencing Westminster Bridge Road In A Whole New Light

Westminster Bridge Road in London was recently improved for pedestrians and other users alike. As part of a Lambeth Council project, PWLC Projects was commissioned to revamp four historic rail...

Tatiana Massano June 13, 2019 Questions?

An Ode To Marley Floor

When dancers are asked to describe a dance studio, there are three things that come to their mind: the mirrors, the barre, and the floor. While the first two are important, most dancers will agree...

Joel Svendsen June 04, 2019 Questions?

Introducing True Rosco Color™ Created Exclusively By DMG Lumière MIX® LED Technology

It’s been over a year since we introduced the DMG Lumière MIX LED Technology, and one of the attributes filmmakers have appreciated most is its ability to accurately match Rosco gels on traditional...

Elevate Your Storytelling With Rosco SoftDrop®

For an inspired, fresh approach to filmmaking, sometimes it helps to examine the latest projects coming out of film schools around the world. Paul Nungeßer, for example, is a third-year...

Painting Murals For A Public Art Tour With Off Broadway Paint

In Fall 2018, Fresco Exchange, an organization whose aim is “to promote and connect artists on an international scale,” brought together muralists from Latin America and the US to embark on a public...

Angelique Powers May 16, 2019 Questions?

The Versatility Of DMG Lumière MAXI SWITCH Earns Its Place On Set

James Mathers has been the director of photography on over 40 feature and made-for-TV films, and has been associated with six TV series from inception through the show’s first season. He is also the...

Shape The Light To Fit Your Stage With Rosco OPTI-SCULPT™ Lenses

Oftentimes, lighting designers find themselves working on an event or in a venue with a fixed inventory that needs to be more versatile than it is. Such was the case with LD Jimmy Lawlor who needed...

Joel Svendsen May 07, 2019 Questions?

A News Desk Lighting Solution Every Anchor Will Sign Off On

Several years ago, I was asked to design the lighting for the much-anticipated renewal of Canada’s leading sports channel. Early on in the design process, I was cornered by one of the producers and...

Adrian Goldberg May 02, 2019 Questions?

Bringing The Stories Of Warner Bros. To Life With Rosco Miro Cubes®

The world’s largest indoor theme park - Warner Bros. World Abu Dhabi - has recently opened in the United Arab Emirates. Featuring six immersive lands and state-of-the-art attractions across 153,000...

Tatiana Massano April 30, 2019 Questions?