--- title: Spectrum | Joel Svendsen (19) description: "Marketing Director: Joel's Rosco career began in Rosco's Hollywood office in 1999 – first in sales covering the Western US and the Los Angeles Film & Television market, and then as Product Manager for Rosco's Film & Television Products. Joel's knowledge about Rosco's products and how they're used in each of our different marketplaces makes him well suited for bringing the stories in Spectrum to life. (19)" image: https://spectrum.rosco.com/hubfs/Supergel-Brockman-blog-feature-AV_00768-copy.jpeg --- ![](https://spectrum.rosco.com/hubfs/raw_assets/public/Rosco/Images/page-top-bg.jpeg) [![NewSpectrumlogo](https://spectrum.rosco.com/hs-fs/hubfs/NewSpectrumlogo.png?width=320&height=150&name=NewSpectrumlogo.png)](https://spectrum.rosco.com?hsLang=en) - [Home](https://spectrum.rosco.com/) - [About Spectrum](https://spectrum.rosco.com/rosco-spectrum-featured-products-3?hsLang=en) - [Featured Products](https://spectrum.rosco.com/rosco-spectrum-featured-products?hsLang=en) - [Rosco.com](https://us.rosco.com/en) Home About Spectrum Featured Products Rosco.com ![](https://spectrum.rosco.com/hubfs/cameralight.jpg) ### [Let Your Camera See The Light](https://spectrum.rosco.com/index.php/2013/06/let-your-camera-see-the-light?hsLang=en) Smoke, fog, mist, haze – no matter what you call it, using this technique adds a distinctive look to your images. Light is invisible - you, and your camera, can only see it once it reflects off of... [Read More](https://spectrum.rosco.com/index.php/2013/06/let-your-camera-see-the-light?hsLang=en) Joel Svendsen June 26, 2013 [Questions?](mailto:spectrum@rosco.com) [Photography](https://spectrum.rosco.com/tag/photography?hsLang=en) ![](https://spectrum.rosco.com/hubfs/Feature-237.jpg) ### [Party Like it's 1929: Rosco Slit Drape Adds An Elegant Touch To "The Great Gatsby"](https://spectrum.rosco.com/index.php/2013/06/party-like-its-1929?hsLang=en) There are two parties in Baz Luhrmann’s new film The Great Gatsby and both are pivotal to the narrative of the story. The first party scene is where we meet Gatsby and the second party is where Daisy... [Read More](https://spectrum.rosco.com/index.php/2013/06/party-like-its-1929?hsLang=en) Joel Svendsen June 12, 2013 [Questions?](mailto:spectrum@rosco.com) [Scenic and Staging](https://spectrum.rosco.com/tag/scenic-and-staging?hsLang=en) ![](https://spectrum.rosco.com/hubfs/dior_feature.jpg) ### [Making Buildings Glow — Stylish, Not Garish](https://spectrum.rosco.com/index.php/2013/05/buildings_glow?hsLang=en) by Stan Schwartz Many real estate owners want their buildings to stand out, particularly in an urban environment. In the 70s and 80s neon lighting was used extensively for this purpose. But more... [Read More](https://spectrum.rosco.com/index.php/2013/05/buildings_glow?hsLang=en) Joel Svendsen May 29, 2013 [Questions?](mailto:spectrum@rosco.com) [Architecture](https://spectrum.rosco.com/tag/architecture?hsLang=en) ![](https://spectrum.rosco.com/hubfs/downtown.jpg) ### [Dappled, Color Corrected Light Enhances Life In A Downtown Development](https://spectrum.rosco.com/index.php/2013/05/dappled-color-corrected-light?hsLang=en) by Stan Schwartz As part of the revitalization of downtown Salt Lake City, the 23-acre City Creek Center brings business and people back to the heart of town with a walkable place to live, interact,... [Read More](https://spectrum.rosco.com/index.php/2013/05/dappled-color-corrected-light?hsLang=en) Joel Svendsen May 01, 2013 [Questions?](mailto:spectrum@rosco.com) [Architecture](https://spectrum.rosco.com/tag/architecture?hsLang=en) ![](https://spectrum.rosco.com/hubfs/gam2.jpg) ### [Why Rosco Bought GAM ... And What It Means To You And To The Industry](https://spectrum.rosco.com/index.php/2013/04/why-rosco-bought-gam?hsLang=en) By Stan Miller, Chairman of the Board, Rosco Note: This was originally published as an internal memo to Rosco employees. The interest and reaction it generated encouraged us to make it available to a... [Read More](https://spectrum.rosco.com/index.php/2013/04/why-rosco-bought-gam?hsLang=en) Joel Svendsen April 16, 2013 [Questions?](mailto:spectrum@rosco.com) [Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en) ![](https://spectrum.rosco.com/hubfs/Loop-Masks-Eye-Light.png) ### [Happy Loop-Year!](https://spectrum.rosco.com/index.php/2013/04/happy-loop-year?hsLang=en) Exactly one year ago, at NAB, we released our LitePad Loop LED Ring Light and we published a Spectrum blog post to introduce this revolutionary fixture for those that weren’t able to make it to Las... [Read More](https://spectrum.rosco.com/index.php/2013/04/happy-loop-year?hsLang=en) Joel Svendsen April 09, 2013 [Questions?](mailto:spectrum@rosco.com) [Photography](https://spectrum.rosco.com/tag/photography?hsLang=en) ![](https://spectrum.rosco.com/hubfs/Paris-Stock-Exchange-Blue.jpg) ### [Colors for a Cause](https://spectrum.rosco.com/index.php/2013/03/colors-for-a-cause-2?hsLang=en) Adding colored light to people’s everyday environment is a powerful way to bring attention to your cause. Whether it’s something dramatic like changing the Sydney Harbor Bridge red for World Aids Day... [Read More](https://spectrum.rosco.com/index.php/2013/03/colors-for-a-cause-2?hsLang=en) Joel Svendsen March 27, 2013 [Questions?](mailto:spectrum@rosco.com) [Rosco - The Company](https://spectrum.rosco.com/tag/rosco-the-company?hsLang=en) ![](https://spectrum.rosco.com/hubfs/SUPERMAN.jpg) ### [Going Green-Screen with Rosco](https://spectrum.rosco.com/index.php/2013/03/going-green-screen?hsLang=en) Mmmmmmmm.... Green (Screen) Beeeer... Saint Patrick’s Day is almost here and everywhere you look people are finding their inner Irish and going green. Well, there’s nothing greener at Rosco than our... [Read More](https://spectrum.rosco.com/index.php/2013/03/going-green-screen?hsLang=en) Joel Svendsen March 14, 2013 [Questions?](mailto:spectrum@rosco.com) [Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en) ![](https://spectrum.rosco.com/hubfs/mycolor-1.jpg) ### [Some Free New Aids To Research, Create And Document Theatrical Lighting Design](https://spectrum.rosco.com/index.php/2013/02/free-new-aids?hsLang=en) by Stan Schwartz Theatrical lighting design can be the most rewarding and satisfying of professions. And both satisfaction and reward are multiplied when you use the newly available electronic tools... [Read More](https://spectrum.rosco.com/index.php/2013/02/free-new-aids?hsLang=en) Joel Svendsen February 26, 2013 [Questions?](mailto:spectrum@rosco.com) [Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en) ![](https://spectrum.rosco.com/hubfs/gobos.jpg) ### [When – And How – To Use Plastic Gobos In Your LED Lights](https://spectrum.rosco.com/index.php/2013/02/plastic-gobos-2?hsLang=en) by Stan Schwartz Seems like DJs, event lighting designers and theatrical lighting designers everywhere are using LED-based fixtures. And many are anxious to use plastic gobos in those fixtures. Not... [Read More](https://spectrum.rosco.com/index.php/2013/02/plastic-gobos-2?hsLang=en) Joel Svendsen February 12, 2013 [Questions?](mailto:spectrum@rosco.com) [Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en) [Prev](https://spectrum.rosco.com/author/joel/page/18?hsLang=en) [17](https://spectrum.rosco.com/author/joel/page/17?hsLang=en) [18](https://spectrum.rosco.com/author/joel/page/18?hsLang=en) [19](https://spectrum.rosco.com/author/joel/page/19) [20](https://spectrum.rosco.com/author/joel/page/20?hsLang=en) [21](https://spectrum.rosco.com/author/joel/page/21?hsLang=en) [Next](https://spectrum.rosco.com/author/joel/page/20?hsLang=en) ### Receive Email Alerts About New Spectrum Blog Posts! ### Categories [Architecture](https://spectrum.rosco.com/tag/architecture?hsLang=en) [Dance](https://spectrum.rosco.com/tag/dance?hsLang=en) [Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en) [Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en) [Photography](https://spectrum.rosco.com/tag/photography?hsLang=en) [Rosco - The Company](https://spectrum.rosco.com/tag/rosco-the-company?hsLang=en) [Scenic and Staging](https://spectrum.rosco.com/tag/scenic-and-staging?hsLang=en) © 2022 Rosco Spectrum - [Home](https://spectrum.rosco.com/) - [About Spectrum](https://spectrum.rosco.com/rosco-spectrum-featured-products-3?hsLang=en) - [Featured Products](https://spectrum.rosco.com/rosco-spectrum-featured-products?hsLang=en) - [Rosco.com](https://us.rosco.com/en) -