---
title: Spectrum | Joel Svendsen
description: "Marketing Director: Joel's Rosco career began in Rosco's Hollywood office in 1999 – first in sales covering the Western US and the Los Angeles Film & Television market, and then as Product Manager for Rosco's Film & Television Products. Joel's knowledge about Rosco's products and how they're used in each of our different marketplaces makes him well suited for bringing the stories in Spectrum to life."
image: https://spectrum.rosco.com/hubfs/Supergel-Brockman-blog-feature-AV_00768-copy.jpeg
---

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![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%205%20Ways%20Grip%20Strip%20feature_OG%20copy%207.jpg)

### [5 Ways To Use The New RoscoGrip™ Strips](https://spectrum.rosco.com/5-ways-to-use-the-new-roscogrip-strips?hsLang=en)

 There’s a new way to control non-dimmable lights – RoscoGrip Strips. These 6-inch-wide (15cm) rolls of sticky-backed neutral density filter are an excellent solution for lowering the brightness of...

[Read More](https://spectrum.rosco.com/5-ways-to-use-the-new-roscogrip-strips?hsLang=en)

 Joel Svendsen  June 18, 2026 [Questions?](mailto:spectrum@rosco.com)

[Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20Slideys%20feature_OG%20copy%207.jpg)

### [Introducing Rosco Slideys™](https://spectrum.rosco.com/introducing-rosco-slideys?hsLang=en)

 One thing guaranteed to be on almost every film set is flags. And while many of the solids and floppies will get used a ton – many of the flags on the cart will sit there doing nothing. Rosco Slideys...

[Read More](https://spectrum.rosco.com/introducing-rosco-slideys?hsLang=en)

 Joel Svendsen  April 16, 2026 [Questions?](mailto:spectrum@rosco.com)

[Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20Stop%20Motion%20DASH%20feature_OG%20copy%206.jpg)

### [The Best Stop Motion Lighting Setup: Rosco DMG DASH™ + Dragonframe](https://spectrum.rosco.com/the-best-stop-motion-lighting-setup-rosco-dmg-dash-dragonframe?hsLang=en)

 Daniel Morgan is a cinematographer with a unique blend of expertise across Live-Action and Stop Motion mediums. While his most recent role was Lighting Camera on Wallace & Gromit: Vengeance Most...

[Read More](https://spectrum.rosco.com/the-best-stop-motion-lighting-setup-rosco-dmg-dash-dragonframe?hsLang=en)

 Joel Svendsen  November 27, 2025 [Questions?](mailto:spectrum@rosco.com)

[Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20WindowCling%20Origins%20feature_OG.jpg)

### [The Origin Story Of Rosco WindowCling™](https://spectrum.rosco.com/the-origin-story-of-rosco-windowcling?hsLang=en)

 What do WindowCling – Rosco’s easy-to-use solution for controlling windowlight – and NBC’s hit procedural Law & Order: Organized Crime have in common? Cue the “DUN-DUN!” The answer is, Key Rigging...

[Read More](https://spectrum.rosco.com/the-origin-story-of-rosco-windowcling?hsLang=en)

 Joel Svendsen  November 13, 2025 [Questions?](mailto:spectrum@rosco.com)

[Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20Documentary%20Gasser%20feature_OG%20copy%205.jpg)

### [Lighting The Documentary BEING ADOLPH GASSER](https://spectrum.rosco.com/lighting-the-documentary-being-adolph-gasser?hsLang=en)

 John C. Aliano is an award-winning producer, director and cinematographer who has taught film production classes in Northern California and is now a professor in the Videography & Film Program at the...

[Read More](https://spectrum.rosco.com/lighting-the-documentary-being-adolph-gasser?hsLang=en)

 Joel Svendsen  October 29, 2025 [Questions?](mailto:spectrum@rosco.com)

[Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20Superfine%20Met%20OS%20feature_OG%20copy%206.jpg)

### [Rosco OPTI-SCULPT™ Lenses Provide A “Superfine” Lighting Solution For The Metropolitan Museum](https://spectrum.rosco.com/rosco-opti-sculpt-lenses-provide-a-superfine-lighting-solution-for-the-metropolitan-museum?hsLang=en)

 This past May in New York City, The Met opened their 2025 exhibition for The Costume Institute, entitled Superfine: Tailoring Black Style. The exhibit explores the importance of style to the...

[Read More](https://spectrum.rosco.com/rosco-opti-sculpt-lenses-provide-a-superfine-lighting-solution-for-the-metropolitan-museum?hsLang=en)

 Joel Svendsen  August 28, 2025 [Questions?](mailto:spectrum@rosco.com)

[Architecture](https://spectrum.rosco.com/tag/architecture?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20WindowCling%20feature_OG%20copy.jpg)

### [Introducing WindowCling™ Easy-To-Use Filters For Controlling Windowlight](https://spectrum.rosco.com/introducing-windowclingtm-easy-to-use-filters-for-controlling-windowlight?hsLang=en)

 We’ve all been there. The location has a bunch of windows and the daylight streaming into the scene is too bright. Rosco Cinegel and e-colour+ Neutral Density Filters have been used to address this...

[Read More](https://spectrum.rosco.com/introducing-windowclingtm-easy-to-use-filters-for-controlling-windowlight?hsLang=en)

 Joel Svendsen  June 16, 2025 [Questions?](mailto:spectrum@rosco.com)

[Rosco - The Company](https://spectrum.rosco.com/tag/rosco-the-company?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Brandfolder%20Assets/Brandfolder/Rosco%20blog%20Merch%20Store%20new%20feature_OG%20copy%202.jpg)

### [Introducing The Rosco Merch Store – An Outfitter For True Rosco Fans!](https://spectrum.rosco.com/introducing-the-rosco-merch-store-an-outfitter-for-true-rosco-fans?hsLang=en)

 We are thrilled to announce that Roscogear.com – our brand new Rosco Merch Store – is open! This is the place for those who want to show off their love for Rosco can purchase useful and engaging...

[Read More](https://spectrum.rosco.com/introducing-the-rosco-merch-store-an-outfitter-for-true-rosco-fans?hsLang=en)

 Joel Svendsen  November 28, 2024 [Questions?](mailto:spectrum@rosco.com)

[Rosco - The Company](https://spectrum.rosco.com/tag/rosco-the-company?hsLang=en)

![](https://spectrum.rosco.com/hubfs/v3%20Rosco%20blog%20Miro%20Cube%20UV%20new%20feature_OG%20copy.jpg)

### [New & Improved Miro Cube® 2 UV 365 For Out Of This World Black Light Effects](https://spectrum.rosco.com/new-improved-miro-cube-uv-365-for-out-of-this-world-black-light-effects?hsLang=en)

 The Rosco Miro Cube 2 UV 365 has been one of the most popular black lights for the entertainment industry since its release – and it just gotten even better! Rosco Miro Cube 2 UV 365 – Designed by...

[Read More](https://spectrum.rosco.com/new-improved-miro-cube-uv-365-for-out-of-this-world-black-light-effects?hsLang=en)

 Joel Svendsen  July 04, 2024 [Questions?](mailto:spectrum@rosco.com)

[Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en)

![](https://spectrum.rosco.com/hubfs/Rosco%20blog%20CMJ%20Loves%20Orange%20new%20feature_OG.jpg)

### [Why Charlie Morgan Jones Loves The Color Orange – A Designer Color Story](https://spectrum.rosco.com/why-charlie-morgan-jones-loves-the-color-orange-a-designer-color-story?hsLang=en)

 We have recently been asking our friends in the lighting design community to share their “Color Stories.” UK-based Lighting Designer and Rosco Ambassador Charlie Morgan Jones, who always delivers...

[Read More](https://spectrum.rosco.com/why-charlie-morgan-jones-loves-the-color-orange-a-designer-color-story?hsLang=en)

 Joel Svendsen  April 04, 2024 [Questions?](mailto:spectrum@rosco.com)

[Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en)

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[Entertainment Lighting](https://spectrum.rosco.com/tag/entertainment-lighting?hsLang=en)

[Film, Television and Broadcast](https://spectrum.rosco.com/tag/film-television-and-broadcast?hsLang=en)

[Photography](https://spectrum.rosco.com/tag/photography?hsLang=en)

[Rosco - The Company](https://spectrum.rosco.com/tag/rosco-the-company?hsLang=en)

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